My Story

Hi, I’m Josephine.

I grew up in San Francisco around my family’s Filipino restaurant and catering business, surrounded by big family gatherings, celebrations, laughter, and food. What I remember most are the little moments — people surprising each other, laughing together, and creating memories they’d talk about for years.

That’s what inspired TovaPOP.

I started thinking about cash gifts differently. Sending money is convenient, but the experience can feel quick and forgettable. I wanted to make it feel more personal, exciting, and fun.

TovaPOP turns a simple cash gift into a surprise experience — with a build-up, a reveal, and a little extra joy along the way.

TovaPOP doesn’t move your money. You still use the payment apps you already know and trust. TovaPOP creates the experience around the gift — the part that makes someone smile, laugh, and remember the moment.

Thank you for being part of TovaPOP.